OPPO Announces F1s, Next-Level Successor to F1 “Selfie Expert”
Shenzhen, July 18, 2016 — Building on the strengths of its Selfie Expert F1, OPPO has announced a new successor to the device: the F1s. Set to arrive in August, the F1s will be one of OPPO’s core products for the second half of 2016, and will carry on the F1’s legacy of superb photography, sleek design and snappy performance, while adding new features and taking others to new heights.
At the beginning of the year, OPPO kicked off its photography-focused F series with the launch of the F1, which was positioned to give users the standout daily shooter they demanded at an amazing price. The success of the F1 helped propel OPPO to the highest year-on-year growth in Q1 of any of the top smartphone makers, growing shipments by 153.2%, according to IDC.
The device also occupied the top spot in the $225-$300 price range in India, Indonesia and Vietnam this May, grabbing the second spot in the category in Thailand and Malaysia.
“Global reception for the F1 has been incredible and users have given us a lot of great feedback, so we wanted to go one step further to bring them the ultimate experience. The upgraded F1s is going to be a huge hit,” said Sky Li, OPPO Vice President and Managing Director of International Mobile Business.
He also said that OPPO will continue to focus on perfecting and innovating smartphone photography going forward, with new breakthroughs on the horizon.